Tuesday, February 16, 2016

Wearables & fitness tech

Companies traded on US exchanges:
  • Fitbit (FIT)
  • Nike (NKE)
  • Garmin (GRMN)
  • Under Armour (UA)
  • Fossil Group (FOSL)
  • Microsoft (MSFT)
Fitness trackers, from left: Fitbit Force, Jawbone Up, Fitbug Orb, and the Nike FuelBand SE

SMARTWATCH ADOPTION
  • US: 12% 
  • UK: 9% 
  • Australia: 7% 

FITNESS TRACKER ADOPTION
  • US: 23% 
  • UK: 15% 
  • Australia: 19% 
(All data from Gartner)

Fitbit (FIT) fitness trackers


Monitor heart rate from the wrist, track GPS, monitor sleep patterns
Price: $80 - $250

Fitbit Blaze fitness watch

Misfit fitness trackers
Misfit is part of the Fossil Group (FOSL) portfolio of brands.

Misfit Shine 2  (price: $99.99)

$99.99, misfit.com | Amazon

Under Armour Band


Features: Optical 24/7 heart rate, steps, sleep, workout tracking.
$180, underarmour.com

Garmin (GRMN) fitness trackers


Accurate steps and sleep, resting heart rate and decent notifications all wrapped up into a comprehensive (and complex) app make it a top alternative to the Fitbit Charge HR.
Price $149.99, garmin.com | Amazon

Garmin Forerunner 230 GPS running watches

Exercise option icons sit illuminated on the screen of a Garmin Vivoactive smartwatch.

Microsoft Band 2


Features: Accurate run tracking, steps, sleep, GPS sports tracking, 24/7 heart rate, golf, email, text, and calendar alerts. Best for running.
Price: $175 - $250
$249.99, microsoft.com | Amazon

Jawbone fitness trackers
(private company) Jawbone is being liquidated as its CEO launches a related health startup. (7/7/17)
Jawbone UP2 (price: $99.99)

Step tracking, sleep monitoring, smart alarm.
$50 - $200, jawbone.com | Amazon

Acer Liquid Leap+ Fitness Watch


Liquid Leap+ Fitness Watch
Price: $49.99
0.94" OLED (23.1mm x 5.8mm) Touchscreen
Black, Green and Pink exchangeable bands
Bluetooth 4.0 LE
IPX7 Waterproof
Compatible with iOS and Android Smartphones

©Artremis / Eva Sawicka (7/7/17)

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